by Harry Hollander | Jan 22, 2013 | Customer Profile
It’s hard to imagine a more fast-paced and demanding market than high-end residential construction/renovation in Boston.Most of these customers are in the financial services industry, they travel a lot and don’t have a lot of time, but they generally have a very good...
by Harry Hollander | Jan 15, 2013 | Customer Profile
Ask Mario Ferreira of StoneTek Creative Solutions in New Bedford, MA what makes his company successful and you will hear what has become practically the mantra in this industry: “Quality, and exceptional customer service.” But don’t stop listening, because there’s...
by Harry Hollander | Jan 8, 2013 | Customer Profile
While in high school Mike Sorg worked for the local stone company, Shelburne Marble & Stone, and fell in love with the creative, hands-on aspect of working with the material. After college, Sorg purchased the company he worked for as a kid and renamed it Classic...
by Harry Hollander | Dec 18, 2012 | Customer Profile
At first glance, one might think it a lofty goal to become the biggest and best stone fabricator in one’s market area. But for Val Raskin and Natella Jolia, owners of Stone Spirit in Orlando, Florida, it’s more than an aspiration; it’s part of their business strategy....
by Harry Hollander | Dec 11, 2012 | Customer Profile
Of all the questions potential customers ask, one is common to every sale: “Why should I buy from you?” A fabricator’s ability to respond in a way that satisfies is, literally, the difference between success and failure. The folks at Stone Services in Chattanooga, TN...
by Harry Hollander | Dec 4, 2012 | Customer Profile
Imagine a market area with a 400-mile radius that covers parts of four states; in an area that has the fifth lowest population density in the country; and only one installation crew to cover it all. Oh, and there is no local granite distributor, which means you...