by Harry Hollander | Oct 11, 2011 | Business
On September 14th, we attended the Stone Education seminar hosted at MSI in Jessup, MD. The speaker was MIA president G.K. Naquin, of Stone Interiors in Loxley, AL, who shared his experiences as a high-end countertop fabricator who’s company produces about 45 kitchens...
by Harry Hollander | Sep 15, 2011 | Business, News
Over 2 years ago, we changed our business. We went from selling expensive software to having a monthly online service. There were big implications for our cash flow, the upfront risk our customers take, and the fact that we manage servers with critical business...
by Harry Hollander | Aug 18, 2011 | Business
We’ve found one reason people are happy with our software is that we keep in touch. Picking up the phone and checking in is one of the best ways to make sure we’re doing a good job. But, just “checking in” or “touching base” isn’t very specific or useful, so we have a...
by Harry Hollander | Aug 3, 2011 | Business
We’ve talked to hundreds of countertop shops that use Excel for scheduling. It’s a decent way to keep track of your templates, installs, and even stone fabrication. Usually fabricators move to spreadsheets when they’re sick of whiteboards and file folders, but even...
by Harry Hollander | Jul 26, 2011 | Business
We’re trying to improve our communication with Moraware users, prospects, and even within our company. One of the ways that we reach people is by sending email newsletters with tips and news. Here’s an hourly chart of traffic on our help site over the...
by Harry Hollander | Jul 12, 2011 | Business
For years, we heard that we should make the Moraware.com website better… we were invisible on Google, and even countertop shops looking for scheduling and estimating software couldn’t find us easily. But, we finally changed what we were doing last fall. Here’s what we...
