I’m buying a countertop – part 1

After more than a decade in the countertop industry, I’m finally buying a countertop. I’ve visited dozens of countertop shops and had conversations with thousands of countertop fabricators. But, it’s funny… I’ve never seen the whole...

You can’t specialize in 10 things

As I was talking to a countertop fabricator today, I pulled up their company’s website. And, sadly, I laughed at their tagline. Specializing in granite, marble, limestone, tiles, quartz, travertine, onyx, soapstone, pavers, and fireplaces What? I’m no...

Moraware’s 2014 Year in Review

As 2014 is drawing to a close, I thought it’d be fun to look back on the last year at Moraware. First, a big thanks to all of our customers, employees, and partners for a great year. Team This year, we added three new folks to our team. Patrick, Jason, and...

Ask for reviews

Recently, we upgraded our family truckster to a brand new Subaru Outback (we love it). Before that wonderful new car smell could wear off, the dealer did something really smart. They sent us a postcard asking us to rate them on Google: I was very happy with my...

StoneTalk Episode 13 – Dave Paxton

In episode 13 of StoneTalk, Patrick speaks with Dave Paxton of Paxton Countertops and Showers – a growing fabricator in Grand Ledge, Michigan. Listen to this episode to learn: Dave’s highest-ROI piece of equipment in the shop. The pros and cons of outsourcing...