StoneTalk Episode 17 – Marty Gould

In episode 17, Patrick speaks with marketing consultant Marty Gould from The Customer Store. Listen to this episode to learn How marketing is different from selling How to collect key information about your current customers How to find new customers just like your...

Don’t sell the goat. Sell the picnic.

A Better Product? I’ve worked in customer support and sales with wildly different products over the years. Adobe software. Fine art. Curly wigs and tiaras for Irish dancers. But I think the experience that taught me the most was selling goat cheese at Pike Place...

NEW! StoneTalk Episode 16 – Jordany Nunes

In episode 16, Patrick speaks with Jordany Nunes from NF Granite. Listen to this episode or read the transcript to learn: How to use Big Box stores to grow your business How to grow your word-of-mouth business and depend less on Big Box stores How to hire the best...

NEW! StoneTalk Episode 15 – Joe Alva

In episode 15, Patrick speaks with Joe Alva, Chief Design Engineer at Poseidon Stone Equipment. Listen to this episode or read the transcript to learn: What questions you should ask when purchasing machinery The features that make high-end saws high-end How/why to...

StoneTalk Episode 15 – Joe Alva

In episode 15, Patrick speaks with Joe Alva, Chief Design Engineer at Poseidon Stone Equipment. Listen to this episode to learn: What questions you should ask when purchasing machinery The features that make high-end saws high-end How/why to trade in your old...